7 Killer Tips to Boost Your Infographic Performance

2. Promote with greater success

Most marketers know they need to promote their infographics, but how much is enough when it comes to this task?

First, share your infographic over all of the social channels in which your target audience participates. For B2B marketers, this is likely to be LinkedIn and Twitter.

Second, regardless of channel, ensure you’re engaging in more than one round of sharing.

You can make each share fresh by selecting several different data points from your infographic. During each new round of sharing, highlight a different point. You’ll find different audiences respond to different talking points. Also, don’t be afraid to ask for help with sharing. Ask colleagues, audiences, and others to share your content; make it easy to do through social plug-ins. Pick an image or icon to visually carry your message.